Minimizing power consumption is one of the primary technical challenges that today's IT organizations face. Laurie Minas and Brad Ellison highlight how power consumption has grown quickly, driven by the sheer number of servers deployed in datacenters. The operational expense for energy over a three year period of operation will soon equal the capital expense of hardware. Rack and blade servers concentrate heat in smaller spaces and demand sophisticated cooling systems, which themselves consume power. While servers dominate the power consumed by IT systems, storage systems and network switches draw power as well.
"In Energy Efficiency for Information Technology Minas and Ellison underscore the magnitude of increases in power consumption, they systematically suggest ways to minimize consumption and provide checklists and assessments tables that are particularly useful to gather or summarize the right information for the planning. This is a multidimensional book that addresses a serious challenge to IT departments around the globe."
YY Chow
Managing Director, Systems and Securities Services
Mitsubishi-UFJ Securities
"Energy Efficiency for Information Technology is a remarkable compilation of cutting-edge technical knowledge for addressing the critical issue of power and cooling in data centers. It shows how your data center can compute more but cost less, while also reducing energy use and environmental impacts."
Jonathan Koomey, Ph.D.,
Project Scientist
Lawrence Berkeley National Laboratory
"Lauri Minas and Brad Ellison have written an important book that explains how diligent IT professionals can maximize the productivity of their data centers while minimizing power costs. These Intel engineers speak from experience and with authority. Anyone seriously interested in the greening of IT should read Energy Efficiency for Information Technology."
Lorie Wigle, President,
Climate Servers Computing Initiative.
"Throughout my global travels, I hear increasing concern for the issues of power consumption by data centers, both due to the costs and also harm to the planet.
Energy Efficiency for Information Technology addresses a critical issue for IT suppliers and consumers alike."
Vernon Turner
Senior Vice President & General Manager
Enterprise Computing, Network, Consumer, and Infrastructure
IDC
Lauri Minas is the Senior Strategic Server Planner in the Server Architecture and Planning Group within Intel's Server Products Group. Lauri has managed Intel's Server Industry Marketing Group, setting the strategic direction of server industry efforts for Intel server technologies across Intel divisions. She is a five-time recipient of the Intel Achievement Award. Lauri earned both her bachelor's degree and master's degree in Business from Arizona State University.
Brad Ellison is the Data Center Architect in the IT Ops Data Center Services team within Intel's IT organization. Ellison has sat on the Data Center Institute's Board of Directors and is a charter member of the Infrastructure Executive's Council's Data Center Operations Council and the ICEX Knowledge Exchange Program Data Center Excellence Practice. Ellison received a B.S. from the University of North Dakota in 1981 and an M.S. from Oregon State University in 1985.
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